Tesco has claimed it is raising prices “a little bit less and a little bit later” than its rivals, as it battles to hang on to customers squeezed by the cost of living crisis.
Shares in Britain’s largest grocer dropped to their lowest level in six years after Tesco trimmed its profit forecasts for the year,
Maybe, you know, jus’ sayin’…..
If the same input inflation is leading to less output inflation than rivals then profits falling as against rivals is a possible outcome, no?